Localization and Translation Amid Economic Shifts
Economic shifts, including inflation and recessions, significantly affect your localization and translation strategies. Rapid changes in global economic conditions require immediate adjustments in how businesses
Localization Implications of the Expansion of BRICS
The BRICS alliance—Brazil, Russia, India, China, and South Africa—is expanding significantly. Saudi Arabia, UAE, Iran, Ethiopia, Egypt, and Argentina have recently been invited to join.
Trade War Industry Winners
What Industries Benefit from a Trade War? Trade wars, like the U.S.-China conflict, have reshaped industries, forcing shifts in supply chains, production, and localization needs.
Procuring Translation Services: Why an Active Approach Matters
When procuring translation services, you might think your role ends once the project is handed over. It doesn’t. Quality translation requires your active involvement to
Localization Trends in 2025: Beyond AI
Key Shifts Shaping the Industry with a Focus on Asian Languages The localization industry is evolving fast. AI is transforming translation, but the focus is
How Does a Trade War Impact the Localization Industry?
A Mixed Impact on Globalization and Language Services Trade wars, like the ongoing U.S.-China tensions, are reshaping global trade, supply chains, and regulations. These shifts
How Are Focus Groups (FGDs) Used in Localization?
Understanding Local Consumers to Enter New Markets Expanding into a new market requires more than just translating packaging or ads. You need to understand local
What Are Focus Groups?
Understanding Their Role in Market Research and Localization Governance A Focus Group Discussion (FGD) is a structured conversation with 6-10 participants. These participants share specific
Vietnamese Localization: Effectively Translate Content for Vietnam
Unlock Vietnam’s market with tailored, culturally relevant content today! Localization is more than just translation—it’s about adapting content to fit cultural, linguistic, and contextual nuances.
Understanding Hindi to English Translation: Accuracy vs. Context
Accurate translations need context, not just words. Translation is more than just converting words from one language to another. It involves understanding the cultural, grammatical,